January 15, 2026

Which Cloud Storage is Best UK: Complete Guide to Top Providers in 2026

Cloud storage is a modern solution for data storage that allows users to keep their digital files on remote servers, accessible via the internet. Instead of relying on physical storage devices, individuals and businesses can use cloud storage providers to securely store, manage, and retrieve their data from anywhere in the world. This flexibility is especially valuable for personal and business users who need to access files on the go, collaborate with others, or ensure their data is protected against local hardware failures. With secure cloud storage, file sharing, and seamless integration across devices, cloud storage has become an essential part of daily digital life, enabling users to work efficiently and keep their data safe on remote servers.

Overview: Why Choosing the Right Cloud Storage Matters

Choosing the right cloud storage is crucial for protecting sensitive data, ensuring compliance, and optimizing costs in the UK. If you're searching for which cloud storage is best in the UK, this guide will help you make the right choice. This guide is for UK individuals and businesses seeking secure, compliant, and cost-effective cloud storage solutions.

Choosing the right cloud storage in the UK means balancing security, compliance, and value in a post-Brexit landscape. With data sovereignty concerns, GDPR requirements, and an ever-growing need for reliable file sharing, UK users face unique challenges when selecting from dozens of cloud storage providers.

The best cloud storage services for UK users must tick several boxes: robust security features, competitive pricing in pounds sterling, GDPR compliance (Cloud storage providers must comply with regulations like GDPR to ensure user data protection and privacy.), and ideally data centers within the UK or EU. Whether you’re a small business managing sensitive client data or an individual backing up family photos, understanding which cloud storage solution fits your needs can save you time, money, and potential headaches.

This guide examines the top cloud storage providers through a UK lens, covering everything from free storage options to enterprise-grade security features. We’ll help you navigate the complex world of cloud services and find the perfect storage solution for your specific requirements.

Quick Answer: Which Cloud Storage is Best UK? (Summary Table)

To help you quickly find the best cloud storage for your needs, here’s a summary table with our top recommendations for different user types:

The table you selected uses markdown syntax. Here is the equivalent HTML code for that table:
User Type Best Provider Free Tier Key Strengths Why Choose This?
Maximum Security Sync.com 5GB Zero-knowledge encryption, GDPR compliance For privacy-focused users and sensitive data
Best Overall Value Google Drive 15GB Collaboration, Google Docs integration For general use and team collaboration
Windows Integration Microsoft OneDrive 5GB Office integration, Personal Vault For Windows and Office users
Long-term Value pCloud 10GB Lifetime plans, Swiss privacy laws For those wanting one-time payment
Apple Ecosystem Apple iCloud 5GB Seamless Apple device integration For users with multiple Apple devices
Environmental Focus Hivenet Varies Green energy, privacy, GDPR compliance For eco-conscious and privacy-minded users
Enterprise Compliance Tresorit None End-to-end encryption, EU servers For regulated industries and strict compliance
Generous Free Storage Mega 20GB Zero-knowledge encryption, large free tier For users needing lots of free secure storage

Now, let’s explore the benefits of cloud storage and what makes these providers stand out for UK users.

Benefits of Using Cloud Storage

Cloud storage offers a range of advantages over traditional physical storage methods. Below, we break down the key benefits:

Collaboration Features

Cloud storage provides a secure and convenient way to store and access files, eliminating the risk of losing data due to device failure or loss. With cloud storage providers, users can easily share files and collaborate in real time, making teamwork and project management more efficient.

Automatic Backup

Automatic backup features ensure that important documents are always protected and can be restored if accidentally deleted or changed. This means your data is continuously safeguarded without manual intervention.

File Versioning

File versioning, which allows users to restore previous versions of their files (Fact: Many cloud storage services provide file versioning, allowing users to restore previous versions of their files. - <fact>2</fact>), ensures that you can recover from accidental edits or deletions.

By leveraging cloud storage, both individuals and businesses can enjoy peace of mind, knowing their data is safe, accessible, and easy to manage.

Now that we've covered the advantages, let's look at the top providers available to UK users.

Best Cloud Storage Services for UK Users in 2026

The cloud storage landscape offers compelling options for different user types. Cloud based storage allows users to store files on remote servers, providing secure, accessible, and collaborative access to data online—an especially valuable benefit for UK users seeking flexibility and data protection. Cloud computing, which includes cloud storage, also covers a range of online services such as data processing, software applications, and infrastructure that can be accessed remotely. Here’s our analysis of the leading providers that excel for UK users, and how they compare to other cloud storage services available in the market:

Hivenet - Best Choice for Privacy and Environmental Consciousness

Hivenet is an emerging cloud storage provider that uniquely combines strong privacy protections with a commitment to environmental sustainability. Based in Switzerland, Hivenet uses zero-knowledge encryption (meaning even the cloud provider cannot access user data, ensuring maximum privacy - Fact: <fact>1</fact>) to ensure that only you have access to your data, while its data centers are powered by renewable energy sources, minimizing the carbon footprint associated with cloud storage. Hivenet keeps your data secure in compliance with GDPR regulations (Cloud storage providers must comply with regulations like GDPR to ensure user data protection and privacy.), ensuring customer information is protected according to strict legal standards. Additionally, Hivenet stores your files across multiple servers to enhance redundancy and security, protecting your data from hardware failures and breaches.

Key Features

  • Zero-knowledge encryption for maximum data privacy
  • Environmentally friendly data centers powered by renewable energy
  • GDPR compliant with transparent data handling policies to keep your data secure
  • Data stored across multiple servers for enhanced redundancy and security
  • Competitive pricing with plans suitable for personal and business users
  • Support for secure file sharing and collaboration tools

Hivenet appeals to users who want a secure cloud solution without compromising on environmental responsibility. Its focus on green energy and privacy makes it an excellent option for UK users who prioritize both data security and sustainability.

Sync.com - Top Choice for Security-Focused UK Users

Sync.com stands out as the premier secure cloud storage option for privacy-conscious UK users. This Canadian-based provider offers zero-knowledge encryption (meaning even the cloud provider cannot access user data, ensuring maximum privacy - Fact: <fact>1</fact>) by default, meaning even Sync.com cannot access your files. Sync.com also provides a reliable cloud backup and backup solution for UK users, allowing you to easily backup files and restore them if needed, ensuring comprehensive backup and recovery capabilities.

Key Features

  • 5GB free storage with zero-knowledge encryption
  • Plans from £6/month for 2TB with unlimited number of devices
  • 365-day file recovery for Pro users
  • Password protection and expiry dates for shared files
  • Full GDPR compliance with transparent data handling

For more information on secure, distributed GPU cloud solutions, see the hiveCompute FAQ.

The zero-knowledge approach ensures your data remains secure even if legal requests are made to the company. For UK businesses handling sensitive information, this level of data security is invaluable.

Google Drive - Best Overall Value

Google Drive delivers the most comprehensive package for most cloud storage users. With 15GB of free space shared across Google services and seamless integration with google docs and other productivity tools, it’s hard to beat for general use. Google Drive allows you to store, access, and share all your files across devices, making it easy to manage everything in one place. It automatically backs up all your data, ensuring nothing important is left out. This comprehensive approach means you can keep all the files you need in one secure location.

Key Features

  • 15GB free storage across all Google services
  • Plans from £1.59/month for 100GB via Google One
  • Real-time collaboration on documents and spreadsheets
  • Excellent mobile apps for android and iOS
  • Strong integration with third party apps

The service excels in file sharing and collaboration, making it ideal for teams. However, it lacks end-to-end encryption (ensures that only the user has access to their encryption keys, enhancing data privacy - Fact: <fact>2</fact>), which may concern users who prioritize maximum privacy. For those users, understanding private cloud storage solutions may aid in finding alternatives that better fit their needs.

Microsoft OneDrive - Best for Windows Users

Microsoft OneDrive integrates seamlessly into the Windows ecosystem and microsoft office files, making it the logical choice for users already embedded in Microsoft’s suite of tools. While Microsoft 365 subscriptions also include access to Microsoft's Office apps such as Word, Excel, and PowerPoint, fully integrated with OneDrive storage, users seeking secure cloud computing alternatives should also consider solutions that emphasize compute security.

Key Features

  • 5GB free storage with Windows integration
  • Plans from £1.99/month for 100GB
  • 1TB included with Microsoft 365 subscriptions
  • Personal Vault for sensitive files with two factor authentication
  • Ransomware detection and file versioning

The Personal Vault feature adds an extra security layer, requiring additional authentication to access your most sensitive documents. For business users working primarily with microsoft’s office apps, the integration benefits are substantial.

pCloud - Best for Lifetime Plans

pCloud offers something unique in the cloud storage space: lifetime plans that eliminate ongoing subscription costs. Based in Switzerland, it benefits from strong privacy laws while offering competitive features.

Key Features

  • 10GB free storage with no file size limits
  • Lifetime plans: £200 (500GB), £400 (2TB), £1,200 (10TB)
  • Optional Crypto add-on for client side encryption
  • 30-day file versioning included
  • Accepts cryptocurrency payments for enhanced privacy

The lifetime pricing model appeals to users who want to avoid monthly fees. The Swiss jurisdiction provides additional privacy protections, though the optional Crypto add-on is necessary for maximum security.

Tresorit - Maximum Security with EU Servers

Tresorit targets users who need maximum security and regulatory compliance. With end-to-end encryption (ensures that only the user has access to their encryption keys, enhancing data privacy - Fact: <fact>2</fact>) standard and servers located in EU data centers, it’s designed for highly regulated industries.

Key Features

  • End-to-end encryption for all files
  • EU-based data centers including Ireland
  • Granular admin controls for business accounts
  • Compliance with strict regulatory requirements
  • Premium pricing reflecting enterprise-grade security

While more expensive than consumer-focused alternatives, Tresorit provides the security infrastructure needed for legal, healthcare, and financial sectors operating under strict compliance requirements.

Mega - Most Generous Free Storage

Mega provides the largest free tier at 20GB while maintaining strong built-in encryption. Based in New Zealand, it offers zero-knowledge encryption (meaning even the cloud provider cannot access user data, ensuring maximum privacy - Fact: <fact>1</fact>) similar to Sync.com but with more generous free space.

Key Features

  • 20GB free storage with built-in encryption
  • Zero-knowledge security model
  • Competitive paid plans for additional storage
  • Browser-based file management
  • Strong focus on user privacy

The generous free tier makes Mega attractive for personal users who need substantial free cloud storage without compromising on security.

Apple iCloud - Perfect for Apple Device Users

Apple iCloud provides seamless integration across the Apple ecosystem, making it the obvious choice for users with multiple apple devices. The service handles automatic backups and synchronization effortlessly. iCloud also makes it easy to store, stream, and manage media files such as photos, videos, and music across all Apple devices.

Key Features

  • 5GB free storage with seamless Apple integration
  • Competitive pricing in pounds sterling for UK users
  • Automatic backup of photos, documents, and app data
  • Family sharing options for multiple Apple IDs
  • Strong encryption for data in transit and at rest

The tight integration with iOS and macOS creates a smooth user experience, though the service offers limited value for users outside the Apple ecosystem.

Dropbox - Excellent Compatibility and Integration

Dropbox remains a leader in cross-platform compatibility and third party app integrations. Its strength lies in seamless file synchronization across different operating systems and extensive app ecosystem. Dropbox also offers a robust mobile app, allowing users to access, manage, and share files conveniently from their smartphones or tablets, ensuring secure and efficient file handling on the go.

Key Features

  • Strong cross-platform support
  • Extensive third-party app integrations
  • Reliable file synchronization
  • Business-focused collaboration tools
  • Smart Sync for managing local storage space

While not the cheapest option, Dropbox excels in environments where users need consistent performance across diverse platforms and applications.

With an understanding of the top providers, let's compare their features side by side.

Provider Comparison Table

The following table highlights some of the best cloud storage services, comparing their storage space, free tier, pricing, and standout features to help you find the best cloud storage for your needs:

Provider Free Tier Storage Space Pricing Features
Hivenet 10GB Up to 10TB Competitive pricing Zero-knowledge encryption, green energy data centers, GDPR compliant, secure file sharing
Google Drive 15GB Up to 30TB $1.99/month (100GB) File sharing, collaboration, Google Docs integration
Microsoft OneDrive 5GB Up to 6TB $1.99/month (50GB) File sharing, collaboration, Microsoft Office integration
Dropbox 2GB Up to 3TB $11.99/month (2TB) File sharing, collaboration, file recovery
pCloud 10GB Up to 2TB $3.99/month (500GB) File sharing, collaboration, client-side encryption
Sync.com 5GB Up to 2TB $4.99/month (1TB) File sharing, collaboration, end-to-end encryption

This comparison makes it easy to evaluate the best cloud storage services based on storage space, price, and essential features like file sharing, google docs integration, and advanced encryption options.

Next, let's explore what UK users need to know about cloud storage, including compliance and security considerations.

What UK Users Need to Know About Cloud Storage

GDPR Compliance for UK Businesses

UK GDPR remains largely aligned with EU regulations, requiring cloud storage providers to support fundamental data rights. UK businesses must ensure their chosen cloud storage service can handle data subject requests, provide transparent data handling policies, and offer mechanisms for data portability and deletion.

Most cloud storage services now provide GDPR-compliant frameworks, but the level of support varies. Providers with European data centers typically offer more straightforward compliance, as data doesn’t cross international boundaries that might complicate legal requirements.

Key Compliance Considerations

  • Data residency: Where your data is physically stored affects legal jurisdiction
  • Data processing transparency: Clear policies about how your data is handled
  • User rights support: Mechanisms to fulfill access, correction, and deletion requests
  • Breach notification: Procedures for handling and reporting security incidents

Data Center Location and Performance

The physical location of data centers significantly impacts both performance and compliance. Cloud providers with UK or European data centers typically offer:

  • Faster upload and download speeds for UK users
  • Simplified GDPR compliance
  • Reduced latency for real-time collaboration
  • Better data sovereignty protections

When evaluating cloud storage solutions, consider whether the provider can guarantee where your data is stored and processed.

Essential Security Features

Modern cloud storage systems should provide multiple layers of security:

Encryption Standards

  • AES-256 encryption for data at rest and in transit
  • Client side encryption for maximum privacy
  • Zero-knowledge encryption (meaning even the cloud provider cannot access user data, ensuring maximum privacy - Fact: <fact>1</fact>)
  • End-to-end encryption (ensures that only the user has access to their encryption keys, enhancing data privacy - Fact: <fact>2</fact>)

Access Controls

  • Two factor authentication for account security
  • Password protection for shared files
  • Granular sharing permissions
  • Session management and device controls

Backup and Recovery

  • File versioning, which allows users to restore previous versions of their files (Fact: Many cloud storage services provide file versioning, allowing users to restore previous versions of their files. - <fact>2</fact>)
  • Deleted files recovery for accidental deletions
  • Comprehensive backup features for critical data
  • Advanced options like disk image backup may be available for comprehensive recovery, allowing restoration of entire systems or drives

With these essentials in mind, let's compare free and paid cloud storage options.

Free vs Paid Cloud Storage: Which is Right for You?

Understanding Free Tier Limitations

Free cloud storage typically provides 2GB to 20GB of storage space with basic features. These plans work well for:

  • Light document storage and basic file sharing
  • Testing services before committing to paid plans
  • Personal use with minimal collaboration needs
  • Backup of essential documents and photos

However, free tiers often lack advanced security features, priority customer support, and robust collaboration tools that business users require. Additionally, some paid providers offer unlimited backup, allowing for comprehensive and cost-effective data protection—an option not available in free plans.

When to Upgrade to Paid Plans

Most cloud storage services reserve their best features for paid subscribers:

Feature Category

Free Plans

Paid Plans

Storage Capacity

2-20GB

100GB to unlimited storage

Security

Basic encryption

Advanced encryption, zero knowledge options

Support

Community forums

Priority customer support

Collaboration

Limited sharing

Advanced team management, real-time editing

Business Features

Basic

Admin controls, compliance tools, audit logs

Business users almost always need paid cloud storage to meet security, compliance, and collaboration requirements. The cost per month is typically justified by increased productivity and reduced risk.

Maximizing Free Storage

Before upgrading, consider combining multiple free services to increase your total storage capacity. Many users successfully use Google Drive for collaboration, Mega for large file storage, and Sync.com for sensitive documents.

Now that you know the differences between free and paid plans, let's dive into security and privacy considerations for UK users.

Security and Privacy Considerations for UK Users

Understanding Encryption Types

Not all encryption is equal. Understanding the differences helps you choose appropriate protection levels:

  1. Server-Side Encryption: Your cloud provider encrypts data after receiving it. While this protects against many threats, the provider can theoretically access your files.
  2. Client-Side Encryption: Your device encrypts files before uploading. The cloud provider receives only encrypted data, providing stronger privacy protection.
  3. Zero-Knowledge Encryption: The strongest option where providers cannot access your encryption keys under any circumstances. Services like Sync.com and Tresorit implement this approach.
  4. End-to-End Encryption: Ensures that only the user has access to their encryption keys, enhancing data privacy.

Data Protection Best Practices

To maximize your security, follow these best practices:

  • Enable two factor authentication on all accounts
  • Use strong, unique passwords for cloud storage accounts
  • Regularly review sharing permissions and revoke unnecessary access
  • Keep local backups of critical data
  • Monitor account activity for suspicious behavior

Compliance and Regulatory Considerations

UK businesses in regulated sectors should prioritize providers offering:

  • Detailed compliance documentation
  • Regular security audits and certifications
  • Clear data processing agreements
  • Support for industry-specific requirements
  • Transparent incident response procedures

With security and privacy covered, let's discuss how to choose the right storage capacity for your needs.

Choosing the Right Storage Capacity

Assessing Your Storage Needs

Storage requirements vary dramatically based on usage patterns:

  • Document-Heavy Users: Typically need 50-200GB for extensive document libraries, presentations, and spreadsheets.
  • Media Professionals: Require terabytes of storage space for high-resolution photos, videos, and design files.
  • Small Businesses: Often need 1-10TB depending on team size and document retention requirements.
  • Enterprise Users: May require unlimited storage or custom solutions for large-scale data management.

Planning for Growth

Most users underestimate their future storage needs. Consider:

  • File size growth over time (higher resolution cameras, larger documents)
  • Team expansion for business accounts
  • Backup and versioning requirements
  • Archive and compliance needs

Starting with a smaller plan and upgrading as needed often provides better value than over-purchasing initially.

Now that you know how to estimate your storage needs, let's look at UK-specific features and benefits.

UK-Specific Features and Benefits

Local Support and Billing

UK users benefit from providers offering:

  • Customer support during UK business hours
  • Billing in pounds sterling to avoid currency conversion fees
  • Understanding of UK business practices and regulations
  • Integration with popular UK business tools and services

Data Sovereignty Considerations

Post-Brexit, data sovereignty has become more complex. UK businesses should consider:

  • Whether data remains within UK or EU borders
  • Legal frameworks governing data transfers
  • Provider policies for handling government requests
  • Backup and disaster recovery procedures

Integration with UK Business Environment

The best cloud storage providers for UK users offer:

  • Compatibility with UK-standard document formats
  • Integration with popular UK accounting and business software
  • Support for UK-specific compliance requirements
  • Understanding of UK market dynamics and pricing expectations

With these UK-specific considerations in mind, let's see how cloud storage can benefit personal users.

Cloud Storage for Personal Use

Cloud storage is an excellent choice for personal use, offering a secure and flexible way to store everything from family photos to important documents. Many cloud storage providers offer free storage space, making it easy for individuals to get started without any upfront cost. With cloud storage, you can access files from any device with an internet connection, ensuring your data is always within reach whether you’re at home or on the move. The ability to easily share files with friends and family, combined with robust security features, makes cloud storage a smart solution for anyone looking to keep their digital life organized and protected.

Next, let's look at how we test and evaluate cloud storage services for UK users.

How We Test and Evaluate Cloud Storage Services

Performance Testing Methodology

Our evaluation process includes real-world testing from UK locations:

  • Speed Tests: Upload and download speeds using various file types and sizes from different UK internet connections.
  • Reliability Testing: Monitoring uptime, synchronization accuracy, and service availability over extended periods.
  • User Interface Assessment: Evaluating ease of use across desktop and mobile apps, focusing on common tasks like file sharing and collaboration.

Security and Privacy Evaluation

We assess security through:

  • Review of encryption implementations and security certifications
  • Analysis of privacy policies and data handling practices
  • Testing of security features like two-factor authentication
  • Evaluation of compliance documentation and audit reports

Customer Support Quality

Support evaluation includes:

  • Response times for various support channels
  • Quality and accuracy of support responses
  • Availability of UK-specific support options
  • Self-service resources and documentation quality

With our testing methodology explained, here are some tips and tricks to get the most from your cloud storage.

Tips and Tricks for Using Cloud Storage

Organizing Files

To make the most of your cloud storage experience, organize your files and folders logically to streamline access and management. This helps you quickly find what you need and keeps your digital workspace tidy.

Enabling Security Features

Always use strong, unique passwords and enable two factor authentication to keep your account safe from unauthorized access. Regularly review your sharing settings to ensure only the right people have access to your files.

Using Collaboration Tools

Take advantage of built-in collaboration tools and file sharing features to work efficiently with others. These tools can help you manage projects, share updates, and collaborate in real time.

Backup and Recovery

Make use of backup features to protect against accidental data loss. Many providers offer file versioning, which allows you to restore previous versions of your files if needed.

By following these best practices, you can enjoy a secure cloud environment and maximize the benefits of your chosen cloud storage provider.

Now, let's wrap up with our verdict on the best cloud storage for UK users.

Verdict: Which Cloud Storage is Best for UK Users?

The best cloud storage for UK users depends on your specific priorities and use cases:

  • For Maximum Security: Sync.com offers the strongest privacy protection with zero knowledge encryption and excellent GDPR compliance, making it ideal for sensitive business data.
  • For Best Overall Value: Google Drive provides exceptional value with generous free storage, seamless collaboration features, and reliable performance, perfect for most personal and business users.
  • For Windows Integration: Microsoft OneDrive excels for users embedded in the Microsoft ecosystem, offering tight integration with microsoft office files and Windows systems.
  • For Long-term Value: pCloud’s lifetime plans provide excellent value for users who prefer one-time payments over ongoing subscriptions.
  • For Apple Users: Apple iCloud remains unmatched for seamless integration across apple device ecosystems.

Emerging Options: Hivenet

While established providers dominate the market, newer entrants like Hivenet are beginning to offer competitive alternatives with focus on UK-specific needs. These emerging cloud storage solutions often emphasize local data centers, UK-based customer support, and tailored compliance features that address post-Brexit requirements.

When evaluating any cloud storage provider, start with free tiers to test performance, user interface, and feature sets before committing to paid plans. The best cloud storage services will grow with your needs while maintaining the security and reliability standards essential for UK users.

Remember that the cheapest option isn’t always the best value. Consider the total cost of ownership, including time spent managing the service, potential security risks, and the value of features that improve productivity and peace of mind.

For more details, check out our FAQ below.

Frequently Asked Questions (FAQ)

How to get 1TB cloud storage for free?

Getting 1TB of cloud storage for free is quite rare as most providers offer limited free tiers ranging from 2GB to 20GB. However, some cloud storage services provide promotional offers or trials that can temporarily grant large storage amounts. For example, Microsoft OneDrive includes 1TB of storage as part of its Microsoft 365 subscription, which sometimes offers free trial periods. Additionally, combining multiple free cloud storage accounts can help accumulate close to 1TB, although this requires managing several services. For long-term use, most users will need to subscribe to a paid plan to access 1TB of cloud storage reliably.

What is the most secure cloud storage in Europe?

The most secure cloud storage providers in Europe emphasize end-to-end encryption (ensures that only the user has access to their encryption keys, enhancing data privacy - Fact: <fact>2</fact>), zero-knowledge privacy, and compliance with strict data protection regulations such as GDPR. Hivenet, based in Switzerland, is the best and most secure choice for most. Tresorit, a Swiss-based provider with EU data centers, is widely regarded for its enterprise-grade security, offering end-to-end encryption and granular admin controls. Sync.com, although based in Canada, complies with GDPR and offers zero-knowledge encryption by default, making it an excellent choice for privacy-conscious European users. pCloud also offers client-side encryption with European servers located in Luxembourg, providing strong data security combined with privacy protections.

How much does 1TB of cloud storage cost?

The cost of 1TB cloud storage varies depending on the provider and included features. Typical pricing in the UK ranges from approximately £5 to £10 per month. For instance, Microsoft OneDrive offers 1TB as part of its Microsoft 365 Personal subscription for around £5.99/month. Google Drive’s Google One plan charges about £7.99/month for 2TB, making 1TB roughly half that price if prorated. pCloud offers lifetime plans for 2TB storage at a one-time fee around £400, which can be more cost-effective over time. Prices may vary based on additional features like client-side encryption, collaboration tools, and customer support.

Who is the most popular cloud storage provider?

Google Drive is currently the most popular cloud storage provider globally, including among UK users. Its popularity stems from its generous free storage tier of 15GB, seamless integration with Google Workspace apps (Docs, Sheets, Slides), and strong cross-platform support on desktop and mobile devices. Microsoft OneDrive follows closely due to its tight integration with Windows and Microsoft Office apps, making it a favorite for Windows users. Other widely used providers include Dropbox for its extensive third-party app integrations and Apple iCloud for users deeply embedded in the Apple ecosystem.

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